Find New Roads Experience
Objective: Host thousands of Chevrolet Dealers and key Media from around the world for a full week in Las Vegas. Produce multiple days and waves of programming, from leadership and marketing updates, product reveals, training and educational workshops, ride and drives, and more – a completely immersive experience.
Location: Las Vegas, NV
Audience: B2B, Employee Engagement
Scope: Creative Director, Lead Scriptwriter