Ashley Frick
Creative Director
Over the last 13+ years, I’ve been telling stories for some of the world’s leading brands. With an extensive background in Auto (Chevrolet, Buick, GMC, Cadillac, MAVEN, Ford, and Lincoln), I've also worked cross-vertically with brands like Samsung, T-Mobile, DTE Energy – and many more.
A seasoned writer, art director, and creative strategist, I've worked above and below the line on everything from creative films to digital experiences to large-scale sponsorships, events, brand experiences, and beyond.
But when I'm off the clock (and out of quarantine), you can find me hiking lava fields in Iceland, climbing basalt rocks in Northern Ireland, solo trekking through the canyons of Utah, eating every ounce of bacalhau in Portugal, or brushing rescued elephants in South Africa. This planet is mysterious and beautiful and strange and it's our incredible privilege to explore it.
Résumé
XPERIENCE COMMUNICATIONS
Dearborn, Michigan
Sept. 2019 – March 2022
JACK MORTON WORLDWIDE
Detroit, Michigan
Aug. 2016 – Sept. 2019
JACK MORTON WORLDWIDE
Detroit, Michigan
Jul. 2012 – Aug. 2016
PARK WEST GALLERY
Southfield, Michigan
Dec. 2011 – Jul. 2012
POLIFORM | SAGART STUDIO
Washington, District of Columbia
Dec. 2010 – Sept. 2011
Sr. Creative Director
Leading the Creative team at a boutique XM agency built to make moments that matter. Clients include Ford, Lincoln and DTE Energy. The work ranges from guiding large-scale vehicle launches to creating compelling digital experiences, to writing and directing award-winning short films.
Associate Creative Director
Experiential Agency of Record for General Motors (Chevrolet, Buick, GMC, Cadillac). Projects ranged from large-scale sponsorship activations, to national meetings and events, to experiential product launches – and more.
Creative Associate
Writer/creative across GM, Samsung, T-Mobile and new business efforts. Functioned across teams, accounts and offices to create creative and effective solutions for a variety of clients. Also responsible for all internal brand marketing.
Multimedia Copywriter
International commercial art gallery founded in 1969. Part of the internal marketing team, responsible for all online and print executions – from crafting artist biographies to online journalism.
Creative Assistant
Small-shop, high-end Italian design studio and interior architecture firm. Responsible for online content (website and social media) and marketing (editing product photography and writing sponsored magazine articles).
SMITHSONIAN ARCHIVES
OF AMERICAN ART
Washington, District of Columbia
May – Aug. 2010
Curatorial Intern
Research, blogging, boxes of Andy Warhol’s stuff ...and a dust mask.
MERKLE B2B (DENTSU)
Remote
March 2022 – Current
Creative Director
Excited to help architect the "never before" at Merkle B2B (formerly gyro). As the world’s first full-service global creative B2B powerhouse, our mission is to create ideas that are humanly relevant. Part of the Dentsu Aegis Network with offices located across the globe.
Education
UNIVERSITY OF MICHIGAN
Ann Arbor, Michigan
Aug. 2005 – Apr. 2009
Bachelor of Arts (BA) / School of Literature, Science & the Arts
• Majors: English Language & Literature + History of Art
• Minor: Medieval & Early Modern Studies
• Graduated with Honors
• International Study in Florence, Italy
Accolades
2022 Ex Awards
Gold Ex Award – Best Consumer Event
2021 Telly Awards
Gold Telly – Non-Broadcast / Automotive-Vehicles
Silver Telly – Non-Broadcast / Training
Bronze Telly – Online/Eco-Friendly
Bronze Telly – Online/Children
2021 Communicator Awards
Video Distinction Award
2021 PRSA Awards
Bronze Anvil
2021 PR News Awards
CSR & Diversity Finalist
2021 IABC Heritage
Silver Quill Award of Excellence
2020 MarCom Awards
Platinum – Digital Media/E-Learning
Gold – Digital Video/Virtual Tour
Gold – Digital Media/Educational